Management Crossword
                                             
                                             
                                             
                                             
                                             
                                             
                                             
                                             
                                             
                                             
                                             
                                             
                                             
                                             
                                             
                                             
                                             
                                             
                                             
                                             
                                             
                                             
                                             
                                             
                                             
                                             
                                             
 
 
Down: 1) products designed for use by another business3) businesses that buy products from businesses and sell them to other businesses6) the set of activities required to transport and store products and make them available to customers7) products designed for personal or home use8) refers to the types of buyers s businesses wishes to attract and where those buyers are located9) products that consumers insist on having and are willing to search for until they find them11) keeping the needs of the consumer uppermost in mind during the design, production, and distribution of a product12) occurs when a new product is introduced that is much better or easier to use and customers begin to switch from the old product to the new product14) brand-new product enters the market15) several brands of the new product are available, the market moves into this17) the product is competing with many other brands with very similar features20) customers do not shop for some products because they do not have a strong need for them Across: 2) detailed writen description of all marketing activities that a business wants to accomplish, the target markets it wants to serve, the marketing mixes it will use for each product, and the tatics that make up the marketing strategy4) the study of a companys current and prospective customers5) all attributes, both tangible and intangible, that customers receive in exchange for the purchase price10) providing information to consumers that will assist them in making a decision and persuade them to purchase a product or service13) businesses that sell directly to final customers16) they emphasize widespread distribution and promotion to sell their products18) direct the activities of the company toward satisfying customers19) product price, distribution, and promotion21) four stages of sales and profit performance through which all brands of a product progress; introduction, growth, maturity, and decline.22) products that consumers purchase less frequently than conveinence goods, usually have a higher prics, and require some buying and thought 23) decisions about what and how to produce received the most attention24) groups of customers with very similar needs to whom the company plans to sell its product25) inexpensive items that consumers purchase regularly without a great deal of thought
 

 

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