Entrepreneurship C-10 Vocab Crossword
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Down:
1) Products packaged with the retailer's rather than the manufacturer's name on them2) The physical container or wrapper that holds it3) Placement of a product in all suitable sales outlets4) Placement of a product in a limited number of sales outlets in an area5) A plan for a business to reach its marketing objective through the four main strategies of product, place, price, and promotion.7) The path a product takes from producer (or manufacturer) to final user (or consumer)11) The particular combination of product, place, price, and promotion that you use to reach your target market.14) Name, symbol, or design used to identify a product |
Across:
2) All the products a company makes or sells6) The part of the package used to present information8) An assurance of the quality of a product9) Placement of a product in a limited number of outlets to one per area10) A method of expansion in which a company invests in products or other business that are different from the products it sells or the type of business itself12) How customers see a product in terms of quality, availability, pricing, and uses13) People of businesses that move products between producers and final users15) What a business wants to accomplish with its marketing efforts. |
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